Rhône Alpes tourism guides

The Rhône Alpes region is the first region of France to roll out Mobile AR tourism guides. We created several Layar applications in cooperation with HPSC and Sitra, the Rhône Alpes region tourism agency. Sitra provides more than 83.000 tourism related infos from all around the region and serves them to more than 270 local tourism agencies. We started with the seven cities of Lyon, Grenoble, Annecy, Thonon les bains, Le Grand-Bornand, Les contamines Montjoie and Chamonix.

The Layar based tourism guides data is extracted from the Sitra databases on a regular basis. Together with Sitra we setup a concept of assigning data to specified tourism related categories and export mechanisms to transfer the data to the Hoppala layer servers. Hoppala’s layer server technology takes care of all the rest, e.g. geocoding, image rendering and data delivery. Common data categories are accommodation, restaurants, places of interest, sports and cultural events, natural heritage and more.

Setting up a combined package of several tourism guides in one project helps deliver a standard quality of Mobile AR experience for the seven different tourism guides in the seven pilot cities. Common quality of service and unified corporate identity were some of the major requirements in this project.

All seven tour guides were chosen by Layar to become part of the launch of Layar’s layer store, Hoppala and HPSC were Layar store launching partners.


Visit the Hoppala Rhône Alpes tourism guides gallery on Flickr.

About Marc

Marc René Gardeya is founder and CEO of Hoppala Agency, Germany. He built and operates Hoppala Augmentation, the world's largest developer community and content creation tool for geobased AR, and he received international recognition for rebuilding the Berlin Wall in AR on a consumer mobile device. He built AR experiences for several international campaigns, large scale tourism applications as well as non-profit educational projects. Marc is developing core technology in the field of mobile augmented reality and computer vision. He built the real time SLAM 3D optical tracker and the foundations of the monocular 3D reconstruction system on an iPad2 for Dekko Inc., San Francisco. He is an international speaker, mentor and trainer. Marc has a Masters degree in Mathematics and Computer Science and has been working in the field of software engineering for more than 10 years.
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